Rockin' Minds

Firma Açıklaması

Rockin' Minds represents the next evolution in market research and strategic consulting. Founded as the continuation of Dora Research (est. 2009 by Mustafa Kelekçi), we combine over a decade of global experience with the latest in digital data collection and analysis technologies. We are a full-service agency that goes beyond data delivery. We provide action-oriented reporting designed for decision-makers, ensuring that every insight translates into tangible business growth. What makes Rockin' Minds unique is our ability to adapt swiftly to client needs, our excellence in data quality, and our extensive experience in delivering Board-Level presentations that drive strategy. Global Reach & Capabilities Building on the legacy of Dora Research, we leverage an online panel covering more than 80 countries, allowing us to provide seamless research services worldwide. Our expertise spans three core pillars: Qualitative: Focus groups, ethnography, UX research, and deep-dive interviews. Quantitative: Brand perception, customer satisfaction (NPS/CLI), pricing (Conjoint), and product/concept testing. Strategic Consulting: Culture code discovery, segmentation, and brand positioning. Strategic Global Partners Our ability to render high-level marketing strategy is powered by our alliances with world-renowned global partners: Garrison Group: A specialized strategic marketing consulting company dedicated to achieving exponential growth. Active in over 30 countries across North America, Europe, Africa, and Asia. We utilize their Human Centric Marketing models to link consumer segments directly to business objectives. Archetype Discoveries Worldwide (USA): Founded by Dr. G. Clotaire Rapaille, ADW has guided Fortune 100 companies since 1976. Specializing in Culture Codes and the "Reptilian Brain" methodology, ADW draws on biology, cultural anthropology, and psychoanalysis to reveal the hidden cultural forces that pre-organize human behavior toward products and services.